We are inspired by the people we meet on our way. Lau and Michelle Sass are two enterprising and resourceful people who, through hard work and determination, have realized their vision of creating a holiday resort that combines the benefits of nature with quality. This is how Lillero was born.
LILLERO
Lillero is a frontrunner in glamping and has managed to create a successful, fully booked calendar in just two seasons. This year they have also been joined by LilleB, an offshoot of the Michelin-starred restaurant Formel B.
It's well done and incredibly inspiring when people like Lau and Michelle put their entire store on the line and work hard for what they believe in.
CREATIVE ENTHUSIASM
We love being creative, building brands and everything that comes with it. With 15+ years in the advertising industry, we wanted to spread our wings and try something new. We are both people who love serving people and are good at making people feel comfortable.
- Lau and Michelle Sass
NATURE AND PATIENCE
Lau and Michelle's goal has always been to create a product where their guests would have an experience that was a little out of the ordinary.
Their thoughts and visions with Lillero are to create a place where you can be one with nature while also getting an experience with a strong focus on high quality and service.
We have travelled a lot around the world, but especially in the Nordic countries at various campsites. We have seen that the experience that we think should be an extraordinary and delicious experience was missing, so we have actually created a place that we would like to visit ourselves.
IT STARTS WITH GOOD COFFEE
A good example of the idea of high quality is that they had a professional espresso machine in their own caravan, so too bad we couldn't wash our fingers, if only we could get good coffee 😉
They want all guests to feel especially welcome and well treated, so they make an incredible effort to have time for their guests and will do a lot to make them feel comfortable and pampered.
THE GOOD EXPERIENCE
Lillero is created based on what Lau and Michelle themselves like. For example, their breakfast basket is made up of their own favorites. Breakfast is one of the things they think is really lacking in hotels etc. So here they don't skimp on quality and delicious things. You get, among other things, both warm buns and small crispy butter croissants in a basket for the tent with French rolled butter on the side.
Lillero's beds are wonderful to sleep in, and that has also been an important part of the experience. When staying at Lillero, our guests should have a good experience all the way around.
WE NEED NATURE
With Lillero, Lau and Michelle have managed to create a place where you can relax and where you, as guests, are pampered at the same time, which overall provides a wonderful experience.
The special thing about Lillero is definitely that we have managed to create a place that is perfectly located in nature. It fits in with the times, because people need to get out into nature and relax. Get away from the hustle and bustle and at the same time be able to enjoy nature wrapped in luxury. It is no longer enough to go on a SPA stay. With us you can hear the waves through the tent canvas and feel the wind in your hair in a very special way, and that combined with a visit to a restaurant of the highest class gives an experience beyond the ordinary.
YROLí IS A GREAT FIT FOR US
We are super happy about our collaboration with Yrolí. We value the fact that it is a Danish brand, Danish-produced, and that has an uncompromising attitude towards quality. We feel that our qualities and visions are very similar. There was no doubt that we were a good match from the start. All the products fit perfectly into Lillero's universe, and our guests will feel even more pampered with all the delicious products they have the opportunity to use.
THE BEST FACIAL OIL
Our favorite product is by far the facial oil , as it is the best facial oil we have ever tried. - Michelle Sass